Magic Tate Ball

magic tate ball promo

Mobile magic from Tate puts art in your pocket

Magic Tate Ball is a new location-based mobile app from Tate, inspired by the iconic Magic 8 Ball, where players shake the ball in search of an answer to one of life’s mysteries. The difference is, when you shake your phone, this clever app presents you with an artwork that is linked to your surroundings. Using date, time-of-day, geographical location, live weather data and ambient noise levels the app will trawl through a selection of artworks from Tate’s collection for the best match.

Magic Tate Ball was devised by digital design agency Thought Den, in collaboration with Tate Media, and is sponsored by Bloomberg as part of their ongoing support of digital interpretation at Tate Modern.

Visit Tate online and download the app…

Ceci is a multi-faceted marketing professional with over 10 years of experience successfully marketing the arts, nonprofits, and small businesses utilizing innovative and cutting-edge initiatives. Currently the President of Cardinal + Company, she is nationally recognized as a leader in digital and social media marketing and specializes in the integration of digital marketing and technology into traditional marketing methods. A frequent public speaker, Ceci’s recent and upcoming engagements feature national conference appearances at National Arts Marketing Project, Arts Midwest, and Chorus America in addition to many other local and regional events. Known for her easy-going and vernacular style, she creates open learning environments with an emphasis on information sharing and useful takeaways. Ceci is passionate about empowering people through marketing and is a contributor to Arts Hacker where she regularly shares timely information and step-by-step tutorials. She is on the National Arts Marketing Project Advisory Committee, the Arts Midwest Conference Professional Development Committee, is the Immediate Past President of Femfessionals West Palm Beach, the Immediate Past President of the South Florida Chapter of the American Marketing Association, and served for many years as the OPERA America Marketing Network Chair. She was recently appointed to the West Virginia University College of Creative Arts Visiting Committee. Ceci was born and raised in Pittsburgh, PA and graduated from West Virginia University with a music degree in vocal performance. She currently lives in Cleveland, Ohio.

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